Cambridge Analytica’s use of Facebook data was a ‘grossly unethical experiment’


On Friday, Facebook announced that it had suspended Strategic Communication Laboratories (SCL) and its political data analytics company, Cambridge Analytica, for violating its Terms of Service, by collecting and sharing the personal information of up to 50 million users without their consent. The incident is demonstrative of ways that Facebook’s core business model — delivering individualized ads to users — can be exploited, while raising uncomfortable questions about how such data might have been used to influence the 2016 presidential campaign.

Cambridge Analytica is owned in part by hedge fund billionaire Richard Mercer, and first aided Senator Ted Cruz’s presidential campaign in 2015, before helping the Trump campaign in 2016. It...

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via The Verge - Tech Posts "http://ift.tt/2G0jkdF"

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