JP Morgan figured out how to advertise on ‘safe’ YouTube channels
YouTube has a long history of failure when it comes to self-policing. It's gotten in hot water multiple times because it has not been able to guarantee that that advertisers' videos wouldn't run on channels that had objectionable content. Indeed, the UK government even pulled advertisements from the service after discovering that they were running alongside extremist videos. Now, Business Insider reports that JP Morgan has created its own in-house algorithm to identify YouTube channels that are "safe" to advertise on. This is interesting for multiple reasons. First, it highlights just how bad YouTube's problem is. YouTube uses both algorithms and human moderators to police content on its site. Contractors rate content, which trains YouTube's AI on what consists of "high quality" content. The problem is that contractors were told that videos with high production values got an automatic "high quality" rating , regardless of any objec...