YouTube implements stricter requirements for partners
YouTube has been under fire for months over inappropriate content masquerading as kid-friendly videos and popular creators acting out of line . Now, Google has introduced stricter requirements for the video platform's YouTube Partners and Preferred programs over advertiser concerns , which could impact creators' earnings. To start with, Google will now manually vet videos and ensure they meet its ad-friendly guidelines before adding them to Preferred, a program that offers advertisers access to the top 5 percent content on the platform. Creators part of Preferred get more per click than their counterparts and have bigger earning potential. The program was recently thrust into the spotlight when it booted popular YouTuber Paul Logan from its roster. Logan was slammed for posting a video showing him and his friends laughing and making jokes upon coming across a body in Aokigahara, Japan's "suicide forest," and claiming that his video was meant to raise mental...