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Showing posts with the label 2018 at 08:35PM Nathan Ingraham

Sniffy Market will let you smell products as you shop

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If you've ever wanted your retail shopping experience to include more smells, well... get excited about Sniffy. It's a prototype product meant for stores that want to let their customers smell their products as well as see or touch them -- the obvious examples are food and drink retailers, good for smelling products like spices or coffee. Perfume is another obvious example, but I'm struggling to come up with other situations in which this makes sense. Regardless, here's how it works. The Sniffy Market has a touchscreen display and camera as well as a carousel that retailers will load various scents into. Once that's set, curious passers-by can use the touchscreen to pick a product and then get blasted with the scent in question. Another bizarre but intriguing thing about Sniffy is what the camera is for: it captures people's reactions to the scent and analyzes it to see if that reaction is positive or negative. It's not meant for the consumer to see, but ...