Byton unveils its first EV with a focus on in-car ‘experience’
As we get closer to a world where the car is doing most of the actual driving, traditional automakers are trying to figure out what passengers will be doing when they're not driving. Car startup Byton thinks it already knows what people want and and unlike most automakers isn't burdened by tradition while building its electric SUV of the future. Byton showed off the near-production version of its upcoming electric SUV at CES. According to the company, the "Concept" (which will start at ¥300,000 in China or approximately $45,000) on stage at the Mandalay Bay is 85-percent done and will launch in China in 2019 and the United States and Europe in 2020. The slick looking (and it does look slick with no door handles or mirrors) car rolled onto the stage amid flashing lights and loud music. The vehicle and company may be new, but introducing cars still requires an elaborate lighting system and techno beat. In addition to slightly futuristic-looking head and tail lights,...