YouTube TV becomes official video partner for LA’s new Major League Soccer team


YouTube TV, the Google-owned video site’s over-the-top pay-TV service, is the first digital-only offering to become the official video partner of a US sports team. YouTube is partnering with Los Angeles FC, the newly created Major League Soccer team in the area, in a multiyear deal that will grant YouTube TV subscribers exclusive access to locally televised games on all channels YouTube offers. YouTube TV’s logo will also be placed on LAFC jerseys, while the company will provide LAFC with on-site studio resources for a 30-minute pre- and post-game show.

The deal marks the first time an OTT service has inked a live-streaming exclusivity deal with a sports team — something typically reserved for local affiliates under Fox or CBS. That...

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via The Verge - Tech Posts "http://ift.tt/2DSPKXi"

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