Nearly 64,000 New Zealanders affected by Cambridge Analytica, but only 10 people downloaded the quiz


Although 311,127 Australians were affected by the Cambridge Analytica data breach, only 53 of the country’s citizens took the Facebook quiz responsible for improperly obtaining and using personal information, as reported by The Guardian. Similarly, 63,724 people in New Zealand were affected, but only 10 New Zealanders downloaded the quiz.

It’s reasonable to assume many of the people in Australia and New Zealand were impacted via a friend in their own country, but that’s likely far from accounting for everyone. These numbers also demonstrate the ripple effects from users’ friends abroad who granted permissions to the personality quiz app, called “thisisyourdigitallife.”

As many as 87 million Facebook users may have had their information...

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