Facebook won’t move news into a separate feed after all


Facebook is ending an experiment in six countries that placed publisher content in a separate feed, the company said today. In six countries, Facebook has been placing posts from official pages in a separate feed called Explore, while limiting the main News Feed to posts from friends and family. But the experiment, which has been ongoing since October, did not achieve the desired result, the company said.

“People don’t want two separate feeds,” said Adam Mosseri, who runs the News Feed, in a blog post. “In surveys, people told us they were less satisfied with the posts they were seeing, and having two separate feeds didn’t actually help them connect more with friends and family.”

Facebook has made changes to the News Feed this year d...

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via The Verge - Tech Posts "http://ift.tt/2oAL4vv"

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